Build a fully realized brand world for a new-age record label by creating something that felt fresh, expressive, and boundary-pushing, while maintaining a sense of cohesion across multiple genres, aesthetics, and formats.

The visual identity plays loud using bold typography, layered textures, and dynamic layouts to mirror the emotion and energy of the music it represents. Each asset is treated like an album in itself… designed to feel collectible, tactile, and full of personality.

Tomato Records stands as a proof of concept for immersive, genre-fluid branding while capturing attention through its punchy visuals and creative unpredictability. The project continues to evolve as a platform for experimentation, blurring the lines between music label, design system, and cultural artifact.